In the last six years, Carl’s Jr.® has doubled its growth, taking its international footprint to 1,000+ restaurants. Today, the company is experiencing its highest average unit volumes in its history. Now, we want to double this number again in the next five years. With our well established, deeply experienced and well-resourced European-based team, we are poised for the next chapter in our growth story.
We have all the ingredients for success. A fresh brand identity, innovative systems, a diverse menu, great new contemporary facility design and a thoughtful ‘get it done’ culture. All with our ‘California cool’ attitude evident in everything we do.
The QSR industry is rapidly evolving and with that comes new challenges, which we see as an opportunity. We have the scale and systems, but with a flat agile structure that allows for a fast 'test and learn' culture. With a dedicated food innovation team, we are able to constantly develop menu items which are authentic to the Carl’s Jr.® heritage, as well as the local markets in which we operate. All of which are designed to drive craving, enjoyment and loyalty.
We strive to be the QSR quality leader in every market in which we operate, and we push the boundaries of flavour. We break the 'rules' in order to deliver unforgettable tastes that translate to authentic, affordable meals that are unapologetically indulgent, awaken cravings, and keep our guests coming back for more.
Our authentic California heritage shines through in an atmosphere that is warm, laid back and welcoming with unique, exciting food that always incorporates local flavours. Our innovative kitchens are the envy of the QSR industry, and we use technology smartly to elevate the experience for consumers. We satisfy cravings wherever our guests are and however they want to order whether in-person, in the car, on a smartphone, or on social media.
We have always been a company of people, sharing one key vision: to deliver the uninhibited enjoyment consumers crave from QSRs. Our CEO, with over 35 years within the company, along with our team of over 100,000 employees bring their deep expertise and wealth of ideas to the table on a daily basis, supported by the Global Restaurant Support Centre located at the Nashville, Tennessee, World HQ. An international team that has been rewarded with the 'World Class Franchisee’' award by the Franchise Research Institute for two consecutive years in a row.
We have a dedicated team on the ground in Europe that is focused on delivering Carl’s Jr.® growth potential within Europe - A team of experienced directors and managers with the expertise to develop the brand locally and support your business.